A broker acts as an intermediary between an insurance company and a customer, representing the interests of the insured or any business entity interested in insurance. A brokerage company can also be described as an independent business that works with insurance companies on behalf of customers to select the most suitable products and services, and that thereby contributes to the promotion of fair trade and competition on the insurance market. For instance, it can reduce insurance disputes, prevent illegal business activities, and encourage the development of the insurance market

An insurance broker is a professional intermediary who helps individuals and businesses navigate the complex landscape of insurance. Acting as a bridge between insurance providers and clients, brokers play a crucial role in securing appropriate coverage tailored to the unique needs of their customers. Unlike insurance agents who represent specific companies, brokers work independently, offering a broader range of options from various insurers.

Insurance brokers possess extensive knowledge of the insurance market, policies, and regulations. Their expertise enables them to assess clients' requirements, analyze risks, and recommend suitable coverage plans. By leveraging their industry insights, brokers negotiate terms and premiums on behalf of clients, ensuring competitive pricing and optimal coverage. Additionally, brokers assist in claims processing, providing valuable support during unforeseen events.

The value of insurance brokers lies in their ability to simplify the insurance process, offer personalized advice, and advocate for clients' best interests, ultimately fostering a more informed and protected insurance experience.