The metaverse has an impact on all aspects of business activity and operation, revealing itself as a formidable marketing playground.
While metaverse-natives no longer watch television or use traditional social networks, the worlds they inhabit have become fantastic vectors for innovative marketing based on the codes of this new generation.
Today, brands must go where the metaverse-natives are: in persistent games like Fortnite or Roblox, in crypto-worlds like The SandBox or Decentraland, with influencers linked to these worlds, and so on.
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Member SinceMar 07, 2022
Posts 263
Agaricy96
Nov 21, 2022 a 10:34While metaverse-natives no longer watch television or use traditional social networks, the worlds they inhabit have become fantastic vectors for innovative marketing based on the codes of this new generation.
Today, brands must go where the metaverse-natives are: in persistent games like Fortnite or Roblox, in crypto-worlds like The SandBox or Decentraland, with influencers linked to these worlds, and so on.