1) Private and secure trades can be made at any time, with fewer fees. Transactions can be completed in minutes rather than hours or even days with Bitcoin. Names and credit card numbers of customers are not included in trades, so they cannot be used for fraudulent purchases or identity theft.
2) The potential for growth is enormous. Bitcoin investors believe that as the currency develops and is accepted more widely, its value will rise, leading them to buy and hold the currency.
3) Decentralization. A decentralized alternative currency-one that is essentially outside the control of banks, governments, or other third parties-is a welcome alternative following the financial crisis and the Great Recession of 2008.